Case Study – KELLS

• Kells Wholemeal approached the Studio for Brand Strategy & rollout of their newly certified Whole Grain products targeted at 200 artisan bakeries.
  .
• The studio developed a suite of point of sale and promotional material, including flyers, leaflets, brochures, paper bags, rice paper bread labels, posters and sales presenters.
  .
• To coincide with this development of promotional material the Studio developed and rolled out a PR strategy and campaign which resulted in major press coverage and a slot on RTE’s popular programme Nationwide.
  .
• The Project is ongoing.

Click here to go back